CEO Warrior Team
Meet the team that is changing lives of service business owners around the world
Michael Disney joined Mike and Rob’s service company as a Lead Generator, and he quickly proved his skill at growing the business. Michael accelerated through the company to Director of Sales, where he managed outside sales teams, the outbound department, and relationships with national retail chains. Michael played a part in every function at the service company and had a key role in the sales successes, including their highest recorded sales month ever at $3.5 Million. After Mike and Rob exited their service company to focus exclusively on serving business owners at CEO Warrior, Michael joined them as the Director of CEO Warrior. Today, Michael leads the large and growing CEO Warrior team as the COO and a Co-Owner.
Scott joined CEO Warrior in November 2021 and has over 30 years of experience leading financial operations for technology-enabled business services, multi-site consumer services, education, training and certification companies. He is a CPA with an undergraduate degree in economics and an MBA in Accounting. Scott began his career working for a “Big Eight” public accounting firm where he was a business advisor to a variety of publicly held and privately held companies. Scott then moved into private industry where he has held CFO roles in privately owned, publicly owned, private equity sponsored, and venture capital backed businesses. Scott has extensive merger, acquisition, and international business experience, closing 23 transactions in seven countries. During his career, he has worked closely with a number of service business owners in construction information, real estate, home inspection, and financial services education, training, and professional certification. He is laser focused on helping businesses grow through a combination of his extensive operating experience, P&L expertise, and data analytics.
Director of Community
Caroline has a Bachelors of Science Degree in Psychology from Saint John’s University where she graduated Summa Cum Laude. She worked as a Client Development Manager at a financial firm located in Lower Manhattan before relocating to New Jersey. Caroline worked with Mike and Rob for several years at their previous service company before joining them at CEO Warrior. During her time at CEO Warrior, she quickly ascended in her role from Office Manager to Director of Community Relations. In her role, she ensures that clients receive the care and attention they need, and leads the vendor and sponsor programs so that clients enjoy the exclusive benefits that come with CEO Warrior membership.
Director of Training
A recognized expert in the in home services industry, Denise Swafford began her career in the trenches of the Call Center, answering the phone for her father’s HVAC business. Eventually becoming an owner in that business, she took the helm as the General Manager. Through her leadership and guidance, this business was eventually sold in one of the first rounds of consolidation of the HOME SERVICES INDUSTRY. She was promoted to Regional Sales Manager for one of the largest home services companies in North America, where she was responsible for over $55 million dollars in revenue. She has been a business coach and mentor for over thousands of business owners guiding them through call center, dispatch, operational, sales, and financial business decisions on a daily basis. Her groundbreaking thought process has also lead to the development of cutting edge products and services that are used by contractors all across the nation.
Director of Marketing
Ian has over 20 years of integrated/digital marketing experience. In this time, he has led marketing teams for businesses at all stages of growth including Weichert Realtors, LexisNexis, Jacoby & Meyers, and Plated. Ian’s experience includes time spent on both client and agency sides building teams to drive audience engagement and growth. He developed a passion for helping SMBs scale their businesses while working in recent roles at boutique marketing agencies. His commitment to scalable processes and workflows aligns perfectly with the training and implementation strategies CEO Warrior teaches our clients. When asked what his “WHY” is: “To help people become the best they can be so they can have similar impacts on everyone in their respective lives.”
Lead Master Advisor
Julie has over 20 years of management experience, a dedication to detail, a passion for mentoring/coaching, high energy, and a commitment to effective implementation. Prior to joining the CEO Warrior Team, she co-founded and still owns a successful and thriving business in Duluth, MN which has experienced exponential growth over the last two years. Her passion and love for people, mixed with her drive for excellence, results in nothing short of AMAZING. She has experience working with various industries, concentrating on their management, operations and implementation. Julie brings an energy that is UNSTOPPABLE! She is the definition of WARRIOR STRONG. Julie is married and has a son. When asked what her “WHY” is: “I want to add more joy and hope to each person I meet. I want people to be empowered to conquer their dreams. I want my family to be proud of me and have the life they always dreamed of.“
Jason comes to CEO Warrior as a Master Advisor and a customer service oriented servant leader, with 20+ years in leadership in the home services industry. Prior to joining the team at CEO Warrior, he orchestrated increasing revenues and expanding margins for 3 separate companies in the Indianapolis area, ranging from $3 million to $30 million, by implementing multiple effective processes. He is married with three grown children, and loves to spend time camping & boating with his family. When asked what his “WHY” is: “To make my family proud every day and be their
Sandy is a Master Advisor for the CEO Warrior team with 30 years of sales and leadership experience. Sandy has a passion for coaching business owners and guiding them through their challenges as well as celebrating their successes! Prior to joining CEO Warrior, she had the opportunity to work for Tony Robbins and Chet Holmes as a business coach and this began her journey into coaching. This experience, combined with her ownership of a few companies, plus working as a financial advisor, added a financial acumen to her skillset. Sandy has four children, and resides in New Jersey. When asked what her “WHY” is: “My why is to be the best version of me to my children and setting a good example for them as a hard working Mom.“
Senior Growth Advisor
Gregg brings over two decades of professional experience to CEO Warrior. He's a leader and mentor who brings cross-industry insight to the world of home service businesses, serving owners at the highest level. Gregg received his coaching certification from Columbia University; he also holds a B.A. in Business from the University of Arizona. Gregg's target in life is to make a positive difference in the lives of other people, and it starts with his own daily focus on discipline, determination, energy, and personal growth. When he's not serving CEO Warrior clients, he enjoys running, reading, and spending time with his son and two dogs.
Vendor Relations Manager
Nelson has worked with a myriad of laser-focused video campaigns and high-profile talent in the past, and then joined CEO Warrior as the video director and producer. In that role, he brought the power of cinematic storytelling to CEO Warrior's video media. Nelson's role expanded in the company as he became the organization's photographer and event atmosphere director. Today, Nelson serves as the Marketing Deployment Manager, where he leverages the company's large volume of content and deploys it across multiple channels to communicate CEO Warrior's message to the world.
Lead Acquisition & Automation Specialist
Dean comes from a background of food-tech sales where he helped establish the sales pitch book at a SaaS tech startup. Working closely with business owners, Dean helped small business owners and enterprise level restaurants build their entire tech stack as well as creating websites, capturing and tracking leads, launching campaigns and optimizing sales operations in order to maximize profits. In his role at CEO Warrior, Dean leverages his passion to help business owners and his automation knowledge to find new Warriors who qualify to join our family.
Erin graduated from East Stroudsburg University, Cum Laude, with a major in Sports Management and a minor in Communications. She also played soccer at ESU where being a part of a team was just as important as it is at CEO Warrior. Erin is now the Event Coordinator for our team and has learned how important working hard and setting your mind to greatness is. She makes sure that every person leaving an event has a changed mindset and a desire to be a warrior.
Dee works hard to ensure that the CEO WARRIOR’S clients are served at the highest level. From office support to event support, Dee tirelessly exemplifies what it means to go the extra mile for CEO WARRIOR’S team and clients.